The success of a product depends on its marketing strategy. The right marketing mix can do wonders in product positioning and reaching out to your targeted customers. Whether you adopt B2C or B2B marketing strategies, your products are always marketed… Read More
The COVID-19 pandemic confined us to our homes and compelled us to limit social interactions. It also paved the way for a new trend of digitization where we had to sort for remote collaboration and working methods to fulfil our… Read More
Design Systems Evangelist Nathan Curtis states that “a design system isn’t a project. It is a product, serving products.” Simply put, if your software products or services are your actors, then the design system is your director. A successful SaaS… Read More
One of the simplest joys in life is to cross off a completed item from your to-do list as it gives you an amazing sense of accomplishment. In this post, we are going to talk about creative to-do list ideas… Read More
If you are a project manager and you have found yourself trapped in a ‘bite off more than you can chew’ kind of situation, it means that you have failed to effectively define the project scope at the planning stage…. Read More
Now and in the future, cross-functional teams will be how work gets done. The complexity of most business processes from product development to customer success makes teamwork a necessity. This applies to intact teams co-located together, or virtual teams made… Read More
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