How to Get Your B2B Marketing Right
How to get your b2b marketing right - b2b marketing strategies

The success of a product depends on its marketing strategy. The right marketing mix can do wonders in product positioning and reaching out to your targeted customers. Whether you adopt B2C or B2B marketing strategies, your products are always marketed… Read More

Your Visual Guide to Feature Prioritization
Visual Guide to Feature Prioritization

Product management has many moving parts, but any product manager will tell you that the hardest part of the job is deciding what to build when. A list of good feature ideas may be endless but time, resources, money, and… Read More

Guide to Conducting an Event Storming Session
Event Storming Session

Developing a comprehensive understanding of business systems is hard work. It usually involves high-level modeling or complex process mapping. This can be a highly technical and laborious process that involves a lot of trial and error. Creating BPMN diagrams or… Read More

Your Complete Guide to Project Scheduling Techniques
Project Scheduling Techniques

Most project managers know that creating the project plan is only the start of the project management journey. All the careful planning and forecasting don’t count for much if there isn’t a concrete way to execute the project plan. And… Read More

Your Guide to Asynchronous Communication
Your Guide To Asynchronous Communication

Teams around the world are now well entrenched in the concept of remote work. Over the last year and a half, there have been learnings, frustrations, and some great breakthroughs in team dynamics, organizational culture, and overall productivity. Companies have… Read More

Your Guide to the Release Management Process
Your Guide to the Release Management Process

Software development as a discipline has changed over the years. Traditionally, developers viewed each release as a project that was part of a larger product. Software was only released when they were considered to be completed products, and once a… Read More