blog.Conversion rate optimization. The science of optimizing your website to convert more site visitors into customers. There are countless guides and checklists written around the post. But we are about to go about it in a different way – a… Read More
Change is never easy. Especially in a context of business, as it affects a lot of aspects. In order to ensure a smooth transition from the current state to the desired state of business, you need the correct change management… Read More
If you don’t have a clear marketing strategy or is planning to change your strategy, the list of strategic planning tools below will help you narrow in on the most important decisions in a coherent manner so that your resulting… Read More
What makes a great campaign proposal? It starts with thorough research and outlining effective strategies, but the power lies in great writing. In fact, it’s in persuasive writing. And a big part of persuasive writing is linked to visuals. In… Read More
Data Visualization is one of the trending areas in data science and can help an organization thrive. It can deliver clear messages to the shareholders who are not much familiar with data, such as an organization’s board. Data visualization helps… Read More
No one wants to invest in your brand new product idea. Not at first. Not until you can persuade them, change their attitude and make them believe in your product. And this, you have to accomplish with your product pitch,… Read More