For the past 20 years, I’ve been helping entrepreneurs and business owners write business plans. In doing so, I’ve learned that the perfect business plan must be both functional and easy to read. With regards to functional, a business plan… Read More
Have you ever wanted to start a B2B business only to become intimidated by the idea? Perhaps you’ve even been sweeping the notion under the rug for several years? If so, you’re certainly not alone. Countless businesses never start because… Read More
We all prefer graphics, images or any other type of visual representation over plain text. Plain text is no fun and cannot retain our attention for a long span of time. Sometimes, it is difficult to understand as well. So, it… Read More
Businesses don’t just crop up overnight. Every objective is achieved through systematic processes. Business process modeling lets everyone from the heads of departments to concerned staff figure out the why, what, where and when of these processes. Process maps take… Read More
When most small businesses think of metrics, things like website traffic, conversions, and page views immediately come to mind. But while these metrics can deliver important insight as to how well your marketing is working, they do little to illustrate… Read More
Launching a business online may seem pretty straightforward with today’s tools. There are dozens of online service providers that handle the backend while you focus on marketing and providing services. But designing a website or hosting them is just some… Read More