All posts by Guest Author.

For every day that your business survives, the need to think of new marketing methods to give your enterprise a boost remains constant. To be able to win your existing customers’ loyalty and to gain new ones, should always be… Read More

Are entrepreneurs born or made? Should people be genetically predisposed to become an entrepreneur ? The question has been debated for years with each side holding on to its own. But new scientific evidence may have tilted the scales slightly… Read More

What do all successful entrepreneurs have in common? They read books. A lot. Warren Buffett devotes about 80% of each day to reading, Bill Gates strives to read one book a week, and Mark Zuckerberg needs two weeks to read… Read More

eCommerce is expected to end this year at the $1.5 trillion mark and should break the $2 trillion mark in the next few years. An eMarketers study reveals that by 2019, eCommerce will contribute to slightly over 12% of the… Read More

Mind mapping helps in many situations. It can be used for work, for organizing a personal or family schedule, for setting your life goals and of course, you can also do a case study analysis using mind maps. A lot has… Read More

There’s no easy way out of marketing a product and making sure that it aces the competition. It all has its process. The tricky thing is, this process has already been repeated over and over again by different industries. Yet… Read More