If you’ve got a business you need a business plan. It’s so obvious, the statement should be inane. After all, without a business plan, people won’t know where you’re heading or what they can do to get there. It will… Read More
There’s no getting around the blunt facts of startups and the chances of succeeding in the marketplace. It’s extremely tough to get a startup off the ground and, in the view of some experts, the odds against success are well… Read More
For every day that your business survives, the need to think of new marketing methods to give your enterprise a boost remains constant. To be able to win your existing customers’ loyalty and to gain new ones, should always be… Read More
I’m a writer; by profession. I love putting words into sentences and stacking them into neat little paragraphs and watch them fill pages and pages for eternity. But I hardly do what I love, for what I love is not… Read More
Are entrepreneurs born or made? Should people be genetically predisposed to become an entrepreneur ? The question has been debated for years with each side holding on to its own. But new scientific evidence may have tilted the scales slightly… Read More
When I first started my blog, I had no idea what I was doing. I loved writing (which I still do!) and I was a full-time copy writer; a blog seemed like the most practical thing to do! I hardly… Read More