Although both product teams and marketing teams work towards a common overarching goal – which, in most cases, is a successful product, happy customers, and a thriving company – they often work in silos. Amidst accomplishing daily tasks and pushing… Read More
Every organization needs a set of rules to guide its members. Standard operating procedures (SOPs) are established for this purpose. SOPs are an essential part of any business and are necessary to ensure the quality and consistency of organizational operations… Read More
Competitive advantage is at the core of an organization’s performance in markets where there is heavy competition. It sets an organization apart from its competitors and paves the way for higher profit margins, greater return on assets, and accumulating valuable… Read More
A project typically involves teams from different departments. As usually these teams speak and think in completely different ways, it often leads to communication challenges that will eventually thwart the results expected from the project. Aligning these disparate groups is… Read More
Innovation is an organization’s path to survival. In a world of rapid change and increasing competition, innovation has become essential to maintaining business growth, competitiveness, and productivity. Innovation is one of the key activities in a company’s operations. Innovation is… Read More
All organizational strategies are constantly reviewed and revised. As the internal and external environments of an organization change, so should the company strategy to aid in the survival and growth of an organization. A standard process to evaluate the effectiveness… Read More