Starting a business is a challenging thing: you have to work hard and do your best to ensure its success. However, the work doesn’t end even when your business actually becomes operational. You still have to do so much more… Read More
Category Archives for : Product Management
Gantt charts are a popular tool for the simple reason that they allow easy forecasting and tracking of project schedules with just a straightforward diagram. This effectively provides management with key information to help improve productivity, while also improving communication… Read More
Satisfied customers are one of your biggest ambassadors. You could be having the best online and offline strategies in place but if you under-utilize the feedback of your satisfied customers, you are not optimizing all resources available at your disposal… Read More
You’re probably thinking, ‘I already know who my most profitable customers are, they’re the ones who spent the most money, right?’ However, this is not always the case. For example, somebody could buy the most expensive item on sale, but… Read More
Both SWOT analysis and GAP analysis are popular strategic planning tools, but they focus on different perspectives of business evaluation. SWOT analysis vs. GAP analysis often comes up when deciding whether to assess internal performance or external positioning. While SWOT… Read More