A Product Positioning Template is a powerful tool used in marketing to define, differentiate, and promote a product to potential customers. It involves creating a unique identity to differentiate a product from competitors. This template consists of key questions to identify target audiences, clarify product features and benefits, and provide a concise statement of the product's intended positioning.It allows businesses to determine their positioning in the marketplace by measuring the audience’s perception of the product’s features in comparison to competitors. This can help to shape and maximize effective marketing strategies. A Product Positioning Template is an essential tool in any business’s marketing strategies.
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