Customer Journey Map Tool

Gain Insights and Enhance Customer Experiences

Gain valuable insights into customer expectations and determine ways to optimize customer experience.

  • Engage teams in real-time to create customer journey maps

  • Real-time collaboration to work with teams and stakeholders

  • Drag-and-drop interface for fast, efficient journey mapping

Snapshot of Creately's Customer Journey Mapping Tool depicting a Customer Journey Map
Customer Journey Map Tool
Gain Insights and Enhance Customer Experiences
Gain valuable insights into customer expectations and determine ways to optimize customer experience.
  • Engage teams in real-time to create customer journey maps
  • Real-time collaboration to work with teams and stakeholders
  • Drag-and-drop interface for fast, efficient journey mapping
Customer Journey Map Tool

Over 10 Million people and 1000s of teams already use Customer Journey Mapping Tool

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2024 G2 Best Software Awards
Intel
Netflix
Nasa
City
Facebook
National Geographic
Paypal
Amazon
Ebay
Amex
VISUALIZE & ANALYZE

Create Customer Journey Maps Effortlessly

Snapshot of Creately's Customer Journey Mapping Tool depicting an example of a Customer Journey Map
An example of a Customer Journey Map
  • Quickly map out customer experiences using an easy-to-use interface.

  • Choose from tailored templates for customer journeys, personas, and user flows, reducing the time spent on setup.

  • Consolidate insights from various sources into one cohesive view, helping you spot gaps and opportunities in the journey.

  • Store all your mapping data on an expansive canvas that grows with your needs.

Snapshot of Creately's Customer Journey Mapping Tool depicting an example of a Customer Journey Map
An example of a Customer Journey Map
Snapshot of Creately's Customer Journey Map Tool depicting a screenshot of a Customer Journey Map
An exmaple of Customer Journey Map for a Perfect Getaway
COLLABORATE

Collaborate Effectively on Customer Journey Maps

Snapshot of Creately's Customer Journey Map Tool depicting a screenshot of a Customer Journey Map
An exmaple of Customer Journey Map for a Perfect Getaway
  • Use whiteboarding features to co-create journey maps with your team, no matter where they are.

  • @ Mentions to Quickly gather input from stakeholders to refine your maps and personas.

  • Share customer journey maps securely by assigning view, edit, or comment permissions to team members.

  • Easily review changes and revert to previous versions as needed to maintain consistency.

EXTEND & EXECUTE

Deepen Your Customer Insights

Snapshot of Creately's Customer Journey Map Tool depicting a Customer Journey Mapping
An Example of a Customer Journey Mapping
  • Link with popular software platforms to bring in data, enriching your journey maps with up-to-date information.

  • Add notes and context to each step, providing a clearer understanding of customer behavior.

  • Leverage customer journey maps to convey insights clearly and simplify decision-making.

  • Easily export your customer journey maps as images or PDFs for seamless sharing with stakeholders.

Snapshot of Creately's Customer Journey Map Tool depicting a Customer Journey Mapping
An Example of a Customer Journey Mapping
What is a Customer Journey Map?

What is a Customer Journey Map?

A customer journey map is a visual representation of how a particular customer interacts with a product or service. It helps track important touch points as well as pain points. This is an effective tool that can help organizations improve customer experience, gain in-depth insight and identify issues across the customer lifecycle.

How to Collaborate on Creating a Customer Journey Map?

  1. Customer Journey Mapping in Real-Time

Gather team members from sales, marketing or product departments to map out and discuss how to improve the customer experience. Add them as collaborators on the Creately workspace. Use real-time mouse cursors and synced previews to easily track the changes other participants make in the workspace.

  1. Build User Personas to Understand Your Audience

Start by gathering all relevant customer-related information and feedback to create user personas based on the target market. You can select customer persona templates from Creately for different audience segments based on your research requirements.

  1. Analyze Customer Phases for Deeper Insights

Use information from user personas to gain an in-depth understanding of the customer base as they go through each phase of the customer journey.

  1. Customize Your Customer Journey Map

Start mapping out the customer journey based on the path each persona takes to interact with the brand or organization. Create a user flow diagram with smart shapes from the extensive shape library and applying style formats and color palettes. Alternatively, you can edit customer journey map templates from Creately as well.

  1. Identify Touchpoints and Pinpoint Pain Points

Identify and note down important touchpoints and pain points of the customer journey, including potential roadblocks as well.

  1. Refine Your Customer Journey Map with Feedback

The team should review the customer journey map and provide feedback on its accuracy and clarity. Use comments threads and @mention comments to discuss changes and tag team members to carry them forward. The diagram should be refined based on this feedback.

  1. Manage Journey Map Versions

Find the changes that the collaborators made via the multi-cursors on the canvas in real-time or via the version history. In case you want to revert to a previous iteration, select the version to apply the changes.

  1. Present and Share Your Journey Map

Showcase your finished journey maps using the platform’s built-in presentation tools, or export them in PNG, SVG, JPEG, or PDF formats for easy sharing, publishing, or printing for stakeholders.

Quickly Visualize Your Customer Experience with These Templates

An example of a Customer Journey Map

Customer Journey Map

Customer Journey Map(Diagram Example)

Customer Journey Map

Example 2 of Customer Journey Map

Customer Journey Map

Example 3 of Customer Journey Map

Customer Journey Map

FAQs on the Customer Journey Map Tool

When to use a customer journey map tool?

A user journey map tool can be used in a variety of scenarios including customer-centric design, marketing strategy planning, UX designing, product development, business process improvement, etc. Teams can use a customer journey map tool to collaboratively identify customer touch points and experiences.

How can I add collaborators as editors?

Creately’s customer journey map tool allows you to collaborate with multiple stakeholders or team members at the same time. You can add collaborators as editors or viewers based on their role in the project, managing how they interact. Simply go to collaborator settings under the workspace share options and invite collaborators by inserting their email addresses and selecting their role as editor or viewer.

What features should I look for when selecting a user journey map tool?

  • User-friendly interface
  • Customization options
  • Premade templates
  • Integration with other tools
  • Data visualization options
  • Collaboration capabilities
  • Export/print options
  • Affordability
  • Customer support and training resources
Streamline Your Workflows by Integrating with the Tools You Love
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Creately is a Better Customer Journey Map Tool?
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Creately is a Better Customer Journey Map Tool?
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