Customer Journey Map Tool

Understand & Improve Customer Experiences

Gain valuable insights into customer expectations and determine ways to optimize customer experience.

Create a Customer Journey

Multiple customer journey templates to get a head start
Real-time collaboration to work with teams and stakeholders
Intuitive drag-drop interface for quick diagramming

Customer Journey Map Tool

Understand & Improve Customer Experiences

Gain valuable insights into customer expectations and determine ways to optimize customer experience.

Create a Customer Journey

Multiple customer journey templates to get a head start
Real-time collaboration to work with teams and stakeholders
Intuitive drag-drop interface for quick diagramming

Over 10 Million people and 1000s of teams already use Creately

VISUALIZE & ANALYZE

Create Customer Journey Maps in Minutes

Simple drag and drop tools and Plus Create for friction-free drawing.
Multiple templates for customer journeys, customer profiles, user flows, and more.
Bring customer data from any source to visualize on the canvas.
Infinite canvas to centralize all customer research data in one place.

COLLABORATE

Keep Everyone and Everything in Sync

Interactive meeting options with whiteboard features to work on projects in real-time.
Link to anything with @ mentions to get immediate feedback from collaborators.
Full version history to track and analyze progress or revert back to previous iterations.
Multiple access & role levels to share, review, and edit your data.

EXTEND & EXECUTE

Augment and Interact with Your Data

Connect your existing tools & workflows with powerful integrations.
Provide context with additional information on each touchpoint with integrated notes.
Streamline your UX design projects with inbuilt agile project management tools.
Built-in presentation tools to share your customer journey analysis with stakeholders.

Create a Customer Journey

INTRODUCING

Templates

Visualize process and user insights with AI templates

Accessing Creately VIZ

Simply go to the templates panel in the Creately app and select a range of VIZ enabled framweorks

Select a shape and then click on the Plus Create

What is a Customer Journey Map?

A customer journey map is a visual representation of how a particular customer interacts with a product or service. It helps track important touch points as well as pain points. This is an effective tool that can help organizations improve customer experience, gain in-depth insight and identify issues across the customer lifecycle.

How to Collaborate on Creating a Customer Journey Map?

Gather team members

Gather team members from sales, marketing or product departments to map out and discuss how to improve the customer experience. Add them as collaborators on the Creately workspace. Use real-time mouse cursors and synced previews to easily track the changes other participants make in the workspace.

Gather information

Start by gathering all relevant customer-related information and feedback to create user personas based on the target market. You can select customer persona templates from Creately for different audience segments based on your research requirements.

Create a rough draft

Use information from user personas to gain an in-depth understanding of the customer base as they go through each phase of the customer journey.

Start mapping out

Start mapping out the customer journey based on the path each persona takes to interact with the brand or organization. Create a user flow diagram with smart shapes from the extensive shape library and applying style formats and color palettes. Alternatively, you can edit customer journey map templates from Creately as well.

Identify important touchpoints

Identify and note down important touchpoints and pain points of the customer journey, including potential roadblocks as well.

Review and finalize

The team should review the customer journey map and provide feedback on its accuracy and clarity. Use comments threads and @mention comments to discuss changes and tag team members to carry them forward. The diagram should be refined based on this feedback.

Track changes

Find the changes that the collaborators made via the multi-cursors on the canvas in real-time or via the version history. In case you want to revert to a previous iteration, select the version to apply the changes.

Share and publish

Export your customer journey map for sharing, publishing or printing, in PNG, SVG, JPEG, and PDF formats.

Quickly Visualize Your Customer Experience with These Templates

Customer Journey Map

Customer Journey Map

Customer Journey Map

Customer Journey Map

FAQs on the Customer Journey Map Tool

When to use a customer journey map tool?

A user journey map tool can be used in a variety of scenarios including customer-centric design, marketing strategy planning, UX designing, product development, business process improvement, etc. Teams can use a customer journey map tool to collaboratively identify customer touch points and experiences.

How can I add collaborators as editors?

Creately’s customer journey map tool allows you to collaborate with multiple stakeholders or team members at the same time. You can add collaborators as editors or viewers based on their role in the project, managing how they interact. Simply go to collaborator settings under the workspace share options and invite collaborators by inserting their email addresses and selecting their role as editor or viewer.

What features should I look for when selecting a user journey map tool?