A Product Vision Board is a strategic tool used in product development to outline and communicate the core vision, target group, needs, and key features of a new product. It serves as a concise framework that guides the development process, ensuring that the product aligns with both market demands and business objectives. By mapping out essential components such as the product’s unique selling propositions and anticipated customer benefits, a Product Vision Board helps teams stay focused and collaborate effectively throughout the lifecycle of the product.
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