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Cost-Benefit Analysis: What It Is, How to Use It, and Why It Matters 15 October 2024 | 18 min read
Cost-Benefit Analysis: What It Is, How to Use It, and Why It Matters

Cost-benefit analysis (CBA) is a useful approach to weighing the pros and cons before making a decision. It allows you to assess whether the benefits of a project or action justify the costs involved, helping you make choices that are more efficient and impactful.