Table of Contents What is a Competitive Analysis? Importance of Doing a Competitive Analysis How to Do a Competitive Analysis with Visual Techniques Identifying and Categorizing Top Competitors Categorize Your Top Competitors Using a Mind Map Analyzing Competitive Landscape SWOT Analysis PEST Analysis Porter’s Five Forces Analysis Analyzing Competitors’ Market Positioning Value Proposition Canvas Perceptual Map Conducting Competitive Intelligence Analysis Comparing Competitor Products and Prices Radar Chart Compare and Contrast Charts Competitor Price Analysis When to Use a Competitive Analysis Common Mistakes and How to Avoid Them What are Your Thoughts on How to Do a Competitive Analysis?