PEST Analysis Tool
Elevate Your Strategy with PEST Analysis
Use AI-driven insights to analyze macroeconomic factors impacting your business and develop innovative strategies with your team to overcome challenges.
- AI-generated PEST analysis frameworks and ready-to-use templates to get you started
- Easy-to-use visual canvas for brainstorming and planning sessions
- Real-time collaboration to engage seamlessly with stakeholders







AI PEST Analysis Generator

Instantly Assess Business Environments
- Enter background info, data or details of your business and click ‘Generate’
- Watch Creately build a comprehensive PEST analysis with notes.
- Collaborate, edit/change, and refine as you please—all within one canvas.
Why Teams Love Creately’s AI PEST Analysis Generator
Save time – Automate PEST analysis, reducing manual effort and allowing teams to focus on strategic decision-making.
Uncover hidden trends – Detect political, economic, social, and technological shifts that traditional analysis might not uncover.
Privacy-first – All data remains within Creately, ensuring security with no third-party retention.
Global collaboration – Works seamlessly across multiple languages, making it ideal for a fully global and diverse team.
Objective insights – AI-driven clustering highlights key external factors, ensuring balanced and unbiased analysis.






Identify External Factors with Our PEST Analysis Creator.

Intuitively adapts to pre-built PEST analysis frameworks to conduct competitor analysis, strategic planning, and more based on your input.
PEST analysis tool provides AI-suggested insights into industry trends, and consumer behaviors.
Automate your brainstorming and save time.
Customizable color themes and PEST analysis templates to highlight key factors and rank them based on influence and impact.


Effortless Automation, Instant Insights!

As simple as telling the PEST analysis generator what you need to start the analysis.
Produce auto-generated templates with environmental factors like political, economical, social and technological already filled to match your context.
Identify external factors previously unnoticed through AI-enabled analysis.
Refine your analysis further with thematic grouping.
Discuss, Plan, and Work Together

Work with teammates on a shared canvas with real-time cursors for all participants.
Use sticky notes or annotations to mark future discussion points for factors highlighted by the PEST analysis tool.
Invite team to add docs, attachments, links, and more via the notes panel to capture the big picture.
Use commenting and @mentions on the canvas to tag team members to specific items.
Manage, share, edit and review plans and strategies with access levels and roles.


Built-in Sharing, Presenting, and Version Control

Export diagrams in JPEG, PNG, PDF and SVG formats or enable link sharing to embed on any site.
Create presentations for stakeholders with built-in tools like the presentation mode.
Easily track edits and restore previous versions with Creately’s Workspace History—ensuring seamless collaboration and version control.
What is a PEST Analysis Tool?

Why is a PEST Analysis Important for a Team in Strategic Planning?
A PEST analysis helps teams to identify opportunities and threats. By looking and analyzing the political, economic, social and technological factors that affect the industry, teams can pinpoint emerging trends and changes.
By studying the external environment, teams can plan for future opportunities or threats better by adjusting the business strategies.
Teams can gain a better understanding of the market that the business is operating in. They can figure out consumer and market trends, changes in the market to respond appropriately.
Teams can take necessary steps to manage risks by identifying potential threats to the business. This may include developing contingency plans or making certain investments.
A PEST analysis can help teams to make better and informed decisions about strategic investments, expansions, and other business initiatives.
How to Use Creately’s PEST Analysis Tool
Start with the PEST Analysis Template
Open Creately and select the PEST analysis template that fits your requirement from the template library. Creately offers multiple options based on the PEST framework.
Gather insights and start filling your template
Gather information about the environmental factors (Political, Economic, Social, and Technological) affecting your business and group them accordingly in the PEST analysis template. Add notes for context and @mentions to let your team mates know if you need their help filling in the template.
Enter Prompt to let the AI takeover
Select the AI PEST analysis template if you want to skip over the manual steps. Enter a brief description of the business as a prompt in the text box. Creately’s PEST analysis generator will produce a template based on the PEST framework and auto-fill key environmental factors like political, economical, social and technological based on the given context.
Manually Customize your PEST Analysis
Edit the generated content and manually add your own insights where needed. Creately provides drag-and-drop content blocks, and customizable colors, fonts, and layouts to fit your brand. You have the option to add sticky notes, related documents and spreadsheets for additional context.
Invite your Team to Collaborate and Refine the Analysis in Real-time
Invite team members to view and discuss the content generated by the PEST analysis tool, including their perspective on the suggested insights. Creately allows teams to co-edit, comment, and vote on ideas directly within the canvas—speeding up the review process.
Export, and Share your PEST Analysis
When ready, present your PEST analysis to the relevant stakeholders using Creately’s built-in slideshow or export it as an image. You can also create sharable links to show external parties with multiple levels of permissions.
Create a PEST AnalysisConduct Your PEST Analysis with These Editable Templates
FAQs About the PEST Analysis Tool
Can I customize a PEST analysis?
What industries benefit from PEST analysis?
What is the difference between PEST and PESTLE analysis?
What are some useful tips when conducting a PEST analysis?
- Collaborate with your team and, if possible, experts to identify risks and get different perspectives.
- Use SWOT analysis, Porter’s five forces, competitor analysis, and other useful tools to enrich your planning.
- Don’t jump to conclusions by looking at past and present scenarios. Use a rating system to identify what most impacts your business/project.
- Use quantitative data whenever possible.
- Don’t get bogged down with over- and micro-analyzing. Select factors that are high-level.
- Use Creately’s whiteboard capabilities and powerful collaboration features like @mentions, comments, and sticky notes to get everyone on the same page. It is always ideal for a lively discussion to quickly narrow down essential factors.
Can we do a PEST analysis using AI?
How does an AI-powered PEST Analysis Tool work?
How does an AI-powered PEST Analysis Tool improve strategic planning?





















