Kano Model Template

Efficiently Identify High-Satisfaction Features and Decide What to Add to Your Product Roadmap

Use Creately’s Kano Model Generator to transform messy feedback into a clear product roadmap by visualizing satisfaction levels and identifying high-impact features.

Create a Kano Model

Visualize customer feedback to gain clear insight into the market
Identify high-impact features against the cost of implementation
Sync your team instantly with real-time collaboration on a shared canvas

Jumpstart Your Roadmap with Free Kano Model Templates

Kano Model Template

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Kano model chart used to categorize product features based on customer expectations

Kano Model Template for a SAAS Tool

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Kano framework showing the relationship between customer and satisfaction and feature implementation

Simple Kano Model Template

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Kano Model Framework

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IDEATE & VISUALIZE

Transform Scattered Ideas into a Professional Kano Diagram

Screenshot of kano model workspace in Creately with brainstorming diagrams

Don’t let your best ideas get lost in a sea of tabs. Start with a collaborative brainstorm using sticky notes and mind maps to capture every feature request and customer pain point. Transition instantly into a structured Kano model diagram using our intuitive diagramming tools. With a comprehensive shape library and simple drag-and-drop functionality, you can map out “Basic” vs. “Delighter” features on an infinite canvas that grows with your vision.

Image of Kano Model workspace with the notes panel in Creately

ANALYZE & STRATEGIZE

Data-Driven Decisions with Deep Contextual Analysis

A Kano analysis template is only as good as the data behind it. Move beyond the surface level by using the notes panel to attach survey results directly to your shapes. Keep your strategy organized with centralized documentation and version history, ensuring you never lose track of how your roadmap evolved. It’s not just a chart; it’s a living record of your product’s growth that keeps everyone on the same page.

CONNECT & ORGANIZE

Bring Your Roadmap to Life with Dynamic Context

Snapshot of Kano Model workspace in Creately with the left side panel showing integrated apps

Bring Your Roadmap to Life with Dynamic Context Stop switching between tools to find screenshots or research links. Our Kano board acts as a visual hub where you can add links and multimedia directly to your diagram. Use color codes and tags to categorize features by sprint, priority, or development cost. This level of formatting allows you to see the “why” behind every feature at a glance, turning a simple graph into a powerful project management asset.

Illustration of Kano Model workspace with users collaborating in Creately

COLLABORATE & SHARE

Sync Your Team and Stakeholders in One Click

Eliminate the feedback loop lag. You can use Creately’s Kano model creator as a presentation tool, and collaborate with your team using multiple cursors to build together in real-time. Use @mentions and contextual comments to resolve feature-priority debates instantly. Once you’re done, use secure sharing with access control to get stakeholder buy-in without the back-and-forth of email attachments.

What Is the Kano Model?

The Kano Model is a strategic framework used to prioritize product features based on customer delight versus implementation cost. It allows product managers to categorize features into “Must-haves,” “Performance,” and “Delighters.” By using a Kano analysis template, you can visualize exactly which features will move the needle on the satisfaction and which ones aren’t worth the investment.

How to Use the Kano Model

Launch Creately and pick a template:
Sign in to Creately and open a fresh workspace to get started. You can skip the manual setup by selecting a professional Kano model template from our library. This gives you a ready-made framework on an infinite canvas, so you can focus on strategy instead of drawing boxes.
Brainstorm and gather team inputs:
Invite your team to the canvas for a real-time session. Use sticky notes to list every potential feature or customer request. With multiple cursors, your product and engineering teams can ideate together, ensuring that every perspective is captured in one centralized location.
Categorize features on the Kano board:
Drag and drop your ideas onto the Kano diagram to see where they land. Use the intuitive interface to move features between quadrants: Must-bes, Performance features, and the “Wow” Attractive delighters. This visual mapping makes it easy to spot which ideas are truly worth your resources.
Layer in data with the notes panel:
Transform your chart into a source of truth by adding context. Use the notes panel to link to user interview transcripts or attach implementation cost estimates. You can also use color codes and tags to differentiate between “MVP” features and future roadmap goals, keeping your Kano analysis template organized.
Review, sync, and share your roadmap:
Once the strategy is set, use secure sharing to get instant buy-in from stakeholders. Because Creately is a live Kano model tool, you can easily update the board as you gather more data, using version history to track how your product priorities have evolved over time.

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FAQs About the Kano Diagram Template

What is the best Kano Model software on the market today?

Creately is widely considered the best Kano model software for modern product teams because it combines a specialized workspace with real-time collaboration tools. Unlike static drawing tools, Creately offers an infinite canvas and interactive features that allow you to link real-world data and customer feedback directly to your roadmap, making it a living document rather than a one-off chart.

Can I collaborate with my team on a Kano diagram in real-time?

Yes! Using Creately as your Kano model tool, your entire team can jump onto the same canvas simultaneously. With multiple cursors, @mentions, and contextual comments, you can debate feature prioritization and move sticky notes across the Kano board together, ensuring everyone is aligned on the final roadmap.

How do I export my Kano model diagram for presentations?

Creately makes it easy to share your insights with stakeholders. You can export your completed Kano model diagram in multiple high-resolution formats, including PDF, PNG, JPEG, and SVG. This is perfect for dropping your analysis into slide decks, project documentation, or internal wikis.

Is this Creately’s Kano Model Maker Free?

Yes, you can get started with our Kano model maker absolutely free. With a free account, you get instant access to Creately and core features to start mapping your strategy. For teams that need to move faster, our Premium plans unlock the full power of the platform, including unlimited workspaces, high-resolution exports (SVG, PDF), and advanced data integrations.

How does Creately keep my product roadmap data secure?

Security is a priority for modern teams. Creately offers secure sharing with access control, allowing you to decide exactly who can view or edit your Kano diagram template. With enterprise-grade security and version history, you can experiment with different roadmap scenarios knowing your data is protected and recoverable.

Can I link customer survey data directly to my Kano board?

Yes, and this is what makes Creately a powerful Kano model creator. You can use the notes panel and multimedia support to attach survey results, customer interview links, or even screenshots directly to specific features on your Kano chart. This ensures that every decision on your roadmap is backed by accessible, centralized evidence.

Create a Kano Model

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