Porter’s Five Forces Template

Understand Your Competitive Forces

A single, connected workspace with built-in visual tools to get a deeper understanding of competitive forces and formulate strategies to rival them.

  • Use proven strategic frameworks and templates to uncover competitive insights
  • Real-time visual collaboration to brainstorm creating customer value
  • Easy-to-use visual canvas map a clear vision and share with stakeholders
Porter’s Five Forces Template

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CONNECT & ANALYZE

Discover Opportunities for Competitive Advantage

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Bring competitor, customer, and supplier data along with industry and environmental insights into one shared canvas with Creately’s five forces analysis tool. Import images, vectors, and documents with in-app previews for instant context. Add notes with links and attachments to capture details without clutter. Organize everything using custom databases for competitor profiles, market research, and product roadmaps. The result is a clear, connected view of your competitive landscape that’s easy to update and act on.

VISUALIZE & IDEATE

Create Strategies to Capitalize on Strengths

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Choose from ready-made templates in the online five forces tool to start analyzing your competitive landscape instantly with no setup, and no guesswork. Customize colors and formatting to show where competitive forces help or hurt your position. Sketch ideas freely on the whiteboard during live discussions, and capture thoughts as they happen. Use frames on the infinite canvas to organize action plans, Kanban boards, and timelines, so your strategy moves from insight to execution in one connected workspace.

Image of available Porter's five forces templates in Creately's template library
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COLLABORATE

Make Fact Based Business Decisions Together

Screenshot of multiple users collaborating on a Porter's five forces analysis in Creately

Collaborate on your analysis in real time using the Porter’s 5 forces creator. Use @mentions to discuss each force, ask questions, and follow up directly on the canvas. Live cursors show who’s working where, so everyone stays aligned. Work together in a shared workspace, capture feedback as ideas evolve, and use version history to review changes or roll back when needed.

EXTEND & EXECUTE

Get Stakeholders on Board with Your Vision

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Manage and share your strategy with confidence using the Porter’s 5 forces maker. Control who can view, edit, or review your analysis with flexible access levels and roles. Connect your workspace with tools like Slack, GitHub, Google Workspace, and Confluence to keep work in sync. Get smart notifications when changes are made, and turn your analysis into interactive presentations, reports, or dashboards that are easy to share with stakeholders.

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What Is Porter’s Five Forces Model?

Porter’s five forces model is a strategic framework that helps organizations understand the intensity of competition in an industry, its attractiveness and profitability level. The model focuses on a set of five factors that help understand the competitive strength and the market position of an organization. The 5 forces are; threat of new entrants, threat of substitutes, bargaining power of suppliers, bargaining power of buyers, and intensity of competitive rivalry.
What Is Porter’s Five Forces Model?

How to Create a Porter’s Five Forces Analysis?

  • Open the Porter’s Five Forces template

    Open a Porter’s five forces model template from Creately’s template library or start from a blank canvas. The template comes pre-structured with all five forces, so you can focus on analysis instead of setup.
  • Add data for competitive rivalry

    Use sticky notes and text shapes to capture insights on competitive rivalry, including number of competitors, market growth rate, and intensity of competition. Group and reposition notes easily as patterns emerge.
  • Document supplier power and buyer power

    Add insights for supplier power and buyer power directly inside each force. Use the notes panel to store supporting details such as switching costs, price control, order sizes, and availability of alternatives without cluttering the canvas.
  • Evaluate threats with visual cues

    Record threat of new entrants and threat of substitute products using shapes, icons, or color-coding to highlight high-risk areas. This makes it easy to visually compare pressure across forces at a glance.
  • Collaborate, refine, and share

    Invite teammates to edit or comment in real time. Use @mentions to resolve questions, review changes using version history, and export or share the analysis as PNG, PDF, or SVG.

FAQs about the Porter’s 5 Forces Template

Can I add research and supporting data to the template?

Yes, Creately’s five forces analysis tool lets you import documents, images, and links directly onto the canvas. Use the notes panel to attach detailed research, competitor data, or references to each force, keeping context and analysis together in one place.

Can the online five forces tool be used for more than one scenario?

Yes, you can duplicate Porter’s five forces model template for different scenarios. For example, different markets, time frames, or business units can be added to the canvas for side-by-side comparisons and updated independently as conditions change.

Is the Porter’s Five Forces template free to use?

You can get started with the Porter’s 5 forces creator for free. Paid plans unlock additional collaboration, sharing, and advanced features as your needs grow.

Can I combine the Porter’s Five Forces template with other frameworks?

Yes. You can absolutely pair the templates in Porter’s 5 forces maker with others (like SWOT or PESTLE) by adding frames or linking multiple canvases. This will help you get both external and internal strategic perspectives in one place.
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