The Business Strategy Canvas is a strategic tool that provides a high-level overview of a company's approach to achieving competitive advantage. It outlines key elements such as market opportunities, core competencies, target customers, value propositions, and competitive positioning. By mapping these components, organizations can identify strengths, weaknesses, and potential growth areas. The canvas helps businesses align their resources and capabilities with market demands to create a coherent, actionable strategy. This tool is useful for both new ventures and established companies looking to refine or innovate their strategic direction.
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