Competitive Analysis Template
Map Rivals, Find Gaps, and Act Fast with Competitive Analysis
Identify key rivals, compare their strengths, weaknesses, pricing, and positioning, and uncover opportunities using ready-made competitive analysis charts - on one connected canvas.
- See the landscape fast - Use ready-made templates to uncover the insights that matter.
- Align quickly - Collaborate live to review findings and agree on a direction.
- Act with clarity - turn gaps into prioritized actions with owners and dates.
Over 10 Million people and 1000s of teams already use Creately
Free Templates to Carryout Competitive Analysis
Analyze Competitor Strengths and Weaknesses
Jump into competitive analysis without the guesswork. The competitive analysis tool comes with frameworks like SWOT, PESTLE, Product Features Comparison Chart, Porter’s Five Forces, Perceptual Map, and the 7Ps to quickly map what your competitors are doing well, and where they fall short. Bring in data from multiple sources and turn it into clear, connected diagrams that help you spot patterns at a glance. Tailor colors, shapes, and styles to make complex insights instantly digestible. Switch between different models and views to reuse the same inputs in summaries, breakdowns, or presentations. Spot patterns across features, pricing, positioning, and messaging—then summarize the ‘so what’ for execs in minutes
Centralize Your Competitor Research
Keep all your online competitor analysis insights in one organized space. Jot down ideas with quick notes or freehand sketches, attach screenshots or files right where they’re needed, and keep everything linked to the right shapes so nothing gets lost. Pull in data from CSVs, Excel, or spreadsheets to build richer dashboards, then track your work with workspace statuses like Draft, In Progress, Final, and Archived. And because your diagrams, notes, and data all live inside one connected workspace, it’s easy to maintain a clear, evolving view of your competitive landscape as your research grows. Everything stays auditable and current, so your deck is provable—not opinion
Strategize Against Competitors Together
Work side by side with your team or clients on a shared competitor analysis online, with live cursors showing who’s looking at what in real time. Keep conversations focused using contextual comments and @ mentions to bring the right people into the discussion or clarify key insights. Manage access smoothly when collaborating with external partners, and rely on smart notifications to stay updated on every change and comment. Move from raw research to an agreed strategy, without endless decks and email threads. With everyone aligned and working together, your competitive strategy moves forward with confidence and zero friction.
What Is a Competitive Analysis?
How to Conduct a Competitive Analysis
Open a competitive analysis template:
Launch Creately and choose a ready-made template to get started. The competitive analysis tool lets you pick from frameworks like SWOT, PEST, Porter’s Five Forces, and 7Ps.List your competitors and key factors:
Add sticky notes, text fields, or cards to capture competitor names, product offerings, pricing, positioning, strengths, and weaknesses. Identify the criteria you want to compare such as product features, messaging, market share, target audience, or channels to maintain consistency across your analysis.Organize your research on the canvas:
Place your competitor details into the template layout and use drag-and-drop tools to arrange everything clearly. Add notes, links, screenshots, and files directly onto shapes so your entire research stays context-rich and easy to follow. Pull in data from CSVs or spreadsheets to build deeper competitive dashboards.Analyze and compare competitors:
Use the template’s structured sections to evaluate each competitor. Break down their strengths, weaknesses, opportunities, and threats, or analyze forces, messaging gaps, or strategic positions depending on the framework you’re using. Switch between different models like SWOT, PEST, Porter’s Five Forces with the same research to see patterns from multiple angles.Review insights and share your findings:
Collaborate with real-time cursors, comments, and @ mentions to gather input from teammates or stakeholders. Use workspace statuses like Draft, In Progress, or Final to keep everyone aligned as insights evolve. Once your analysis is complete, share the workspace, export your findings, or turn insights into action steps with Creately’s built-in project management tools.
More Competitive Analysis Examples
FAQs about the Competitive Analysis Software
Is Creately’s competitive analysis software free to use?
Can I import my competitor data to the competitor analysis tool?
Can I customize Creately’s competitive analysis templates?
Can I organize multiple competitors in one workspace?
