{"id":9634,"date":"2012-09-11T16:40:39","date_gmt":"2012-09-11T05:40:39","guid":{"rendered":"https:\/\/creately.com\/blog\/?p=9634"},"modified":"2025-01-02T20:40:53","modified_gmt":"2025-01-02T09:40:53","slug":"user-centered-design-marketing","status":"publish","type":"post","link":"https:\/\/creately.com\/blog\/marketing\/user-centered-design-marketing\/","title":{"rendered":"User Centered Design With Behavioral Marketing"},"content":{"rendered":"
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We used to think a website is just a static page giving users quick information about a product or service. Times have changed haven\u2019t they? Well did you know that there are studies done on the design of your everyday products? For example, the computer mouse has greatly improved to be ergonomic and comfortable in the last 10 years. This is called user centered design and it applies to everything from cars to office chairs. In the end, it\u2019s all about the user and how they interact with a specific object or in our case, a website.<\/p>\n

A UI specialist will constantly test their design and process as the project evolves into the final product. Of course, you have to be very familiar with the people you\u2019re marketing too and run some tests on how the user interacts with what you\u2019ve created. You can make use of user interface mock-up tools<\/a> like Creately do come up with the user interfaces. With planning and constant testing, proper information architecture you can get the right product to the right user without hiccups in the marketing stage.<\/p>\n

\"The<\/a>

Steps in User Centered Design<\/p><\/div>\n

Fundamentals Of UCD (User Centered Design)<\/h3>\n
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  1. Visibility<\/strong>
    \nA clear, concise visible global navigation in a website is essential to grab the user\u2019s attention quickly and effectively. When we apply information architecture you can clearly convey what the site is all about without the user even looking below the logo and navigation bar. In your minds without even thinking, what happens when you:<\/p>\n