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SWOT Analysis Templates and Examples for Any Situation

By Nishadha

All the SWOT analysis examples and templates shown below can be modified online using our SWOT analysis tool. Just click on any of the images and that template will be opened in the editor.

After editing you can export it and include them in PowerPoint presentations(PPT), Word documents, Excel files or any other document critical to you.

Blank SWOT analysis template suitable for any situation including printing.
SWOT Analysis Template for Facebook
SWOT Analysis of McDonald’s. This can be modified for any restaurant/food chain business
Differently styled SWOT analysis template for a career change
SWOT Analysis Template of Google, Alphabet Inc
Colorful SWOT analysis example made with octagons ( click to use as a template )
Personal SWOT Analysis Template to assess yourself
SWOT Analysis Template for NIKE. This can be modified for any sports-related business or company.
SWOT Analysis Template for Amazon Inc. Can be modified to for any retail/shopping business or company.
SWOT analysis template in landscape format which is more suited for Excel.
Simple SWOT analysis template ( click to use as a template )
A SWOT analysis template of an NGO (click to use as a template )
One of many SWOT analysis templates available at Creately ( click to use at template )

Use the below list to quickly navigate to different templates with a detailed description about each template. Click on the SWOT template you like and we will open it for editing.

Blank SWOT Analysis Template for PPT, DOC etc

If you’re familiar with SWOT analysis you can get started right away using our blank template. Just click on the image and it will open in the diagram editor. After you add the data you can export it and add it to PPT presentations, Word documents or webpage.

Blank SWOT template which you can edit and export to include in your documents

SWOT Analysis Template for Excel (Landscape Layout/Column Layout)

The box-like layout of SWOT analysis is not ideal for every scenario. For example, if you want to include a SWOT analysis diagram in Excel or any other document in landscape layout then the following SWOT template would be much better. Here the four factors are shown as columns.

SWOT template for Excel or any other document that’s in landscape layout

SWOT Analysis Templates Printing (Downloadable PDF)

If you’re looking for a SWOT template for a printout our blank printable swot analysis template is a perfect choice. You can download it as a PDF file ( for high-resolution prints ) or modify it online using our tools. If you created it online you can access your diagram from anywhere and you always have a record of it.

Alternatively, you can modify it and then download it as a PDF for printing.

Personal SWOT Analysis Templates About Myself

Another 2 x 2 SWOT analysis example but with a bit of color. Personal SWOT analysis is very important to criticize yourself and improve. They can be extremely important during job interviews as well. Especially so in internal company interviews where have a good idea who you’re going up against.

Colors can be used to highlight different sections and also to emphasize on some sections. There are many more colorful SWOT analysis templates available at Creately which are perfect for any project. Click on the image to use this template or click here to check out more SWOT examples >>

SWOT analysis templates with bit more color

SWOT Analysis Template of Google, Alphabet. Inc

This is a SWOT analysis for Google, the number one search engine created by Alphabet. As the most popular search engine in the world, there are opportunities in the market and a competition to deal with while maintaining the business. This SWOT analysis for Google is a good example for a giant cooperation’s model analysis.

SWOT Analysis Template of Google, Alphabet. Inc (click on image to modify online)

SWOT Analysis Template of NIKE

This customized SWOT analysis of NIKE summarizes its strengths and weaknesses as well as its opportunities and threats. Any brand, universally popular or still new to the market, can use this SWOT analysis template to analyze the external and internal factors that may affect its brand authority and growth in the market.

SWOT Analysis Template of NIKE (click on image to modify online)

SWOT Analysis Template of Facebook

This is a SWOT analysis of Facebook. With over 1 billion users, Facebook has become one of the most popular social media networks in the world. A SWOT analysis like the one below can be used when it comes to evaluating their current position among their competitors. It is also useful when it comes to coming up with new strategies to increase their brand authority in the market.

SWOT Analysis Template of Facebook (click on image to modify online)

5 Common SWOT Analysis Mistakes and How to Avoid Them

SWOT Analysis Template of Amazon Inc.

Amazon is one of the most popular e-commerce and cloud computing companies in the world. With the rapid increase in the industry of eCommerce and cloud computing, Amazon has come to face major competition from thousand other companies. Under such a circumstance, A SWOT analysis like this is very useful for Amazon, as well as any other company,  to come up with new strategies to stay ahead of the competition and fend off obstacles on their path.

SWOT Analysis Template of Amazon Inc (Click on the image to modify online)

SWOT Analysis Template of McDonald’s

Here is a SWOT analysis in the shape of a delicious burger for McDonald’s. As a globally popular chain of hamburger fast food restaurants, it has a brand name to maintain over 119 countries. When it comes to maintaining popularity among such a large number of customers, analyzing their strengths, weaknesses, opportunities, and threats is extremely useful. An analysis like this will help them figure out the factors they should improve upon and get rid of to keep their customers satisfied.

SWOT Analysis of McDonalds (Click on image to modify online)

SWOT Analysis Template for Software Engineering to Marketing

When you usually make a big decision, like changing your career path from being a software engineer to a marketer, you always think it through by weighing the pros and cons. A SWOT analysis like the one below will help you arrive at a well-thought-through decision by helping you see all the pros (strengths and opportunities) and cons (weaknesses and threats) of your big career change decision.

SWOT Analysis Template for a Career Change (click on image to modify online)

SWOT Analysis Template with Actual Data

Not so familiar with SWOT diagrams? Here’s a SWOT diagram with some actual data in it. Check how they are listed and create your own SWOT diagram. If you want to use this template as the starting point, click on the image.

A SWOT analysis template of an NGO (click to use as a template )

Simple SWOT Analysis Template

A very simple template arranged as a 2 x 2 matrix. Most SWOT analysis templates come in this form. This one has added guidance to get started with the SWOT diagram. And the color will make it easier on the eye. Click on the image to use this template.

Simple SWOT analysis template ( click to use as a template )

SWOT Analysis Template Using Octagons

Don’t like squares? No worries. We got you covered with SWOT templates made using different shapes. Below SWOT template uses circles, but we have rounded rectangles to octagons. Click on the image to use the below template.

Colorful SWOT analysis example made with octagons ( click to use as a template )

More SWOT Analysis Templates with Real-World Data

There are many more SWOT analysis templates. Below are some of the most popular ones in the community.

SWOT analysis vs SLOT analysis

Some of our users had some confusions about SWOT vs SLOT analysis templates. They are both the same. The only difference is that weaknesses are named as liabilities.

SWOT – Strengths, Weaknesses, Opportunities, Threats

SLOT – Strengths, Liabilities, Opportunities, Threats

SWOT analysis templates are one of the easiest ways to do a SWOT analysis of your project, business or the company. The templates are already done so you only have to fill in the details. Different color patterns, headings, etc available in these template makes it very easy to come up with very professional SWOT diagrams in minutes. Mentioned below are some SWOT analysis examples available to you at Creately. This is an ongoing effort to educate our users about the thousands of diagram templates available in the Creately diagramming community.

All the SWOT diagram templates shown below can be easily reused as a template. Just click on the image and we’ll provide you with everything else you need.

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