How to Attract the Best Employees for Your New Business
Zappos, going the extra mile to attract best employee

Finding the right employees is a challenge for many employers. Attracting talent to join your company is becoming increasingly difficult. While health insurance is considered a minimum benefit for many jobs, employees are looking for much more than a 401k… Read More

5 Start-ups Winning in Geo Targeting
Groupon, One of the first Geo targeting success stories

By now, if an online marketing strategy doesn’t include Geo targeting  it is behind the times. Having rapidly gained popularity in recent years, Geo targeting has the potential to exponentially improve the efficiency and effectiveness of your advertisements and promotions. It also allows… Read More

The Dos and Don’ts of Creating a Blog for Your Startup
WordPress is perfect for a startup blog

Creating a blog for your startup business is a great way to generate an interactive community centered around your business culture. By regularly posting thought-provoking content to your blog, you are creating a platform for sharing ideas, and inviting your… Read More

User Centered Design With Behavioral Marketing
The flow in user centered design

We used to think a website is just a static page giving users quick information about a product or service. Times have changed haven’t they? Well did you know that there are studies done on the design of your everyday… Read More

6 Ways to Market Your Startup With Email
Market your startup with emails by providing exclusive content

Email marketing. It doesn’t sound very modern or high tech. But connecting with your customers through email is one of the most effective marketing strategies for startups and small businesses. And this article will show you some expert tips and… Read More