Albert Einstein once said, “a clever person solves a problem, but a wise person avoids it.” However, in business management, how wise you are, depends on your level of marketing intelligence. Marketing intelligence drives wise business decisions. Let’s take a… Read More
Why do many businesses easily succeed, while many more struggle to survive and eventually fail? A key reason is strategic alignment, or lack thereof. While the best-aligned organizations perform the best, those that aren’t, flounder because they fail to make… Read More
In today’s fast-paced business environment, you don’t necessarily need to wait until an employee leaves to start hiring new team members. A solid talent pipeline can expedite the hiring process and help attract the best talent into the company. This… Read More
Teamwork certainly creates dreamwork – but not when tasks overlap or duplicate without a positive outcome. Duplication of effort or overlapping of work is a project manager’s or leader’s worst enemy since they are not directed at the right objective…. Read More
Product management has many moving parts, but any product manager will tell you that the hardest part of the job is deciding what to build when. A list of good feature ideas may be endless but time, resources, money, and… Read More
An organization without key performance indicators (KPIs) is like a journey without a map. When your journey doesn’t have a map, there is no way for you to determine how far you have come since you started. You keep on… Read More
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